Evaluation Task 3 - What have you learned from your audience feedback?

Positive Feedback of music video:

Negative Feedback of music video:

We have now improved our video and ancillary tasks. At 0:40 in the video above, we mention how the audience really liked the part in our music video where the picture blurs into the video of behind the scenes. In our improved version of the video we decided to remove the shot blurring into the video and replaced it with the couple, as it related to the lyrics and song more.

Feedback on improved Video

• The addition of the couple linked in and portrayed the lyrics well
• The gap between the clips of the two sisters makes the audience want to watch on, to find out what happens next

Feedback on my improved Digipak

• The inside panel of the hands together, links in well with the song 
• Really liked the idea of the photograph behind where the CD is to be placed.
• Could have blurred background of grass further to make the hands stand out against it more.
• On our previous digipak, feedback we recieved was that the text on the spine was not readable, therefore we used Photoshop to make it bolder and larger